School of Architecture College of Design
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It’s important for students to understand how their conclusion becomes something new because the act of communication unfolds it.  The idea of discovery in communication might best be seen as paralleling our expectation that something new emerges through the process of design.  In other words, students will benefit from learning that, in its reliance on process, communication is design-like.


  • Concludes with a summary or interpretation of the argument that develops, promotes, or advances the original thesis.

  • Discovers new ideas through the process of communication.


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